Quantcast Web Tool – Leverage Quantcast For Media Buys

For those interested in media buys, I thought I’d take the time to give a brief description of a great tool that I use to leverage my media buying. Media buying is when you contact a website‘s admin and negotiate deals to advertise your affiliate products on her/his website.

You can usually pay a very high price when doing this with popular media buying networks, but I suggest that you cut the middle-man out of the equation. Why you might ask? Well, in any business that you may get into, someone always gets their cut (smile). This could pertain to you, the website owner and a third party media buying network.

Why not cut the middle man out? This way, you see all the profits, the website visitors are happy and business can go on as usual. What websites are good to advertise on? This question is a good, but tricky, one. How do you find a website, with enough loyal traffic, to determine whether or not you will advertise?

Enter QUANTCAST! This is a FREE TOOL that will allow you to pull up fast and reliable statistics on which websites are the real deal, and which ones are up and coming. Some might say that the Alexa portal is fine as is, and I would agree partly. The reason being that Quantcast has a very useful interface that allows you to view statistical data on specific website users.

How can this help you with your media buying? Quantcast can help you in several ways. I have outlined just a few here:

1. You can strategically match CPA offers to trend specific websites thus gaining you targeted/ reliable traffic.
2. You can easily weed out websites that don’t match the necessary traffic statistics needed to make a substantial amount of money online
3. You can get your own site “quantified” to let prospective advertisers know that your website is “out there” in the information highway (www0.

Hopefully this blurb has helped you understand the basics of what Quantcast is all about. Take action and get your site Quantified today! It will help increase your chances of making a substantial income with media buys as well as draw advertisers to your own site!

regards,

Eric

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Tagged with: Add new tag • Advertising • Alexa Internet • Business • Marketing and Advertising • Quantcast • Statistics • Web Design and Development • Website

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